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Why Your 'Failed' Marketing Strategies Might Be Your Biggest Business Asset & Creating Personalized Business Strategies

Writer: Melody Morris GaynorMelody Morris Gaynor

Do you ever wonder why some entrepreneurs seem to easily and effortlessly attract consistent clients and make more money while you're stuck in the more-month-than-money cycle - even though you're following all the "right" strategies?


Here's the truth: Those "failures" aren't real failures, they're just data. I know this isn't the easiest or most automatic way to see it but stick with me. Think about the first time you felt the emotions of failure. Truthfully, you were likely too young to even remember it and like a lot of things in your very young childhood years, you simply modeled what you saw the adults around you do. Children are incredibly perceptive and see and notice a lot of things that adults don't so when you see an adult in authority feeling the negative emotions that go along with failure, you tend to follow that example. These emotions then get saved in our brain as the feelings that are 'supposed to' go with failure.

 

A woman entrepreneur analyzing data on a computer

Failure is data


These saved emotions that corelate with your belief about failure that you experience in business are valuable data points showing you exactly what is out of whack with your natural way of operating in business. Too many entrepreneurs never learn how to read these signals, so they keep jumping from strategy to strategy, hoping the next one will finally work.


This pattern plays out over and over, hundreds of times. One of my clients had invested in multiple high-ticket programs, each promising to be THE solution to her inconsistent income. She implemented everything as best she could, and still found herself riding the revenue roller coaster. Why? Because she was forcing herself to follow strategies that worked for someone else, but weren't designed for her unique way of operating and her energy level.


This is why a personalized plan designed with you in mind is so important and why "The Alignment Advantage" exists. What is it? A 28-day journey that helps you systematically analyze your past business experiences and create a personalized 90-day plan that actually works for YOU. Instead of giving you another one-size-fits-all solution, this workshop and implementation framework helps you uncover what's actually blocking your business growth and shows you how to create strategies that feel natural and effective for you and the way you work best.


Think about it: Every "failed" strategy has taught you something about what doesn't work for you. That knowledge is powerful! When you know what doesn't work, you can find what does work. What if those experiences weren't just telling you what doesn't work - what if they were actually pointing you toward what will work?


During our initial 90-minute workshop, we'll go over the entire process, soup to nuts at a 30,000 foot view. Over the next 28 days, we'll dive into analyzing your past business experiences - not to dwell on them, but to mine them for insights about your natural strengths and success patterns. You'll discover:

  • Why copying other entrepreneurs' "proven" strategies often leads to burnout and disappointment

  • How to identify the hidden patterns in your business that are actually showing you your path to consistent income

  • A practical framework for turning your past experiences into a customized 90-day action plan


We're not stopping there! Since taking action on your new plan is just as important as creating it, you'll receive 28 days of detailed implementation videos that walk you step-by-step through creating your personalized plan and putting it into action. These videos break down complex concepts into manageable, actionable steps that you can implement at your own pace.


Here's what makes The Alignment Advantage different: Instead of giving you another cookie-cutter strategy to follow that you don't fit in, we're going to experiment and create a business approach that works with your natural strengths and energy. A more personalized business strategy. No more forcing yourself to show up in ways that drain you and frankly, make you hate being an entrepreneur. No more second-guessing whether you're "doing it right."


By the end of our 28-days together, you'll have:

  • A clear understanding of why previous strategies haven't delivered the results you wanted

  • A customized 90-day action plan that aligns with your natural way of operating to experiment with

  • Specific techniques for maintaining consistent client attraction and income based on how you work best

  • The confidence to trust your business instincts instead of following the crowd


It's up to you to turn your biggest business frustrations into your biggest breakthrough?


Why wait to learn a strategic process for bringing in more clients and money? The Alignment Advantage begins on January 31st. You can find all the details here. I can't wait to see you inside!

 
 
 

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